For most companies, implementing strategic changes is a significant challenge. According to a study by McKinsey, as much as 70% of strategic initiatives do not achieve the assumed results.
When Bill Gates wanted to prevent Apple from dominating the mobile phone market, he commissioned the then president of Microsoft to develop a competing device. The company’s president delegated a task to his vice-presidents, each of whom had thousands of engineers and a budget of hundreds of millions of dollars. The failure of this venture has gone down in the history of the new technology industry.
What went wrong? Despite the common strategy, individual departments of the corporation did not cooperate with each other. It turned out that Microsoft’s organizational culture does not support the collaboration necessary to rapidly create and implement innovations.
Management boards often emphasize that effective communication is a prerequisite for strategy implementation. The problem is that usually their communication only focuses on the intellectual side (left brain), while the implementation of the strategy ultimately depends on the emotional involvement of the organization (right brain).
Our company helps management teams create the necessary conditions for the effective development and implementation of their strategies. These conditions include: building engagement, breaking silo thinking, effective communication and teamwork.
We work with management teams at all stages of strategic management: from creating a vision and strategy, through developing strategic plans to cascading strategic initiatives down the organization.
We support organizations using a wide range of tools, including:
- Strategic management audit
- Organization vision creating workshop
- Strategic goals development workshop
- Facilitating inter-departmental project teams
- Running the “strategy fair”
- Training leaders to communicate the strategy effectively
- Creating a system for monitoring and verification of the strategy.